9:30 am - Opening remarks from our fabulous event MC, Tasneem Chopra OAM

9:40 am - Acknowledgement of Country
Nartarsha Bamblett

10:00 am - Ministerial Address
Hon Vicki Ward MP

10:05 am - Opening Address
Micaela Cronin, Domestic, Family and Sexual Violence Commissioner

10:10 am - CEO Welcome
Tania Farha, Safe and Equal

 

Crafting strategic and engaging messages that shift minds and influence change is at the core of primary prevention practice and is the focus for PreventX: Messaging for a Movement. 

This session will set the scene for this years’ PreventX and provide a taster of what is to come over the following two days. Panelists will explore how to think about and design messaging for primary prevention that is effective in advocacy, policy, communications, campaigns and programs in all places where people live, work, learn and play.  

We will unpack some of the fundamental questions for the conference: What is messaging, and why does it matter for primary prevention? What are some evidence-based frameworks we can use, e.g. values based messaging? What can we learn from other movements and other fields? How do we make sure our messages are tailored to the audience they are trying to reach? How do we make sure our work is as inclusive as possible?

Moderated by: Marina Carman
Panellists: Marcella Brassett, , Patty Kinnersly & Ro (Phoenix) Bersten

Aboriginal and Torres Strait Islander people are the world’s oldest storytellers and are experts in designing and sharing messages for truth-telling and change. 

Join this session to hear from First Nations activists and leaders as they explore what messaging looks like for Aboriginal-led prevention.

This session will explore how self-determination and First Nations justice are supported by sharing stories of strength, resilience and solutions in order to address family and gender-based violence, structural racism and the ongoing impacts of colonisation. We will also hear about how and why it is important that the messages we use in all primary prevention reinforce and support this.

We will also consider community-led strategies, resources and frameworks that have been developed to date. What can we learn from these and from current experience in Aboriginal-led prevention and campaigns for self-determination and justice? How can we support this by building messages into broader primary prevention work?

Moderated by: Lauren French
Panellists: Shirleen Campbell, Connie Shaw & Courtney Ugle

This workshop will be focused on responding to resistance and backlash that is experienced when doing primary prevention work. It will explore how strategic and values-based messaging can help practitioners pre-empt and plan for that resistance. It will also explore how to incorporate values-based messaging to more-effectively respond to resistance when it occurs.

This workshop will be live captioned.

Please note all workshops require pre-registration and are capped at 30 per workshop.

Facilitators: Olivia Franklin & Trent Larkman

This workshop will look at how to craft effective messaging for primary prevention through campaigns, with a focus on understanding audiences and engaging values to motivate and inspire change. We will dig deeper into the evidence that helps us inform the way we build and deliver campaigns, exploring lessons from some large-scale prevention campaigns across Australia. We will also consider gaps in our knowledge and learning from other social change campaign experiences to cultivate ideas about how we can continue to strengthen campaigns to achieve lasting change.

This workshop will be live captioned.

Please note all workshops require pre-registration and are capped at 30 per workshop.

To prepare for this workshop:  

We ask that you consider the prevention activity you do with and across your community, the shared learnings that you hold, consider things that have worked well and opportunities to continue to strengthen the work you do. Consider whether you currently use/embed a strengths-based approach to the messages you use across your campaigns and prevention activity. Bring this along to share with other workshop attendees   

 

Facilitators:  Ro (Phoenix) Bersten, Hayley Williamson, Leanne Fairbrother, Luke Butler & Zoraida Salazar

During the lunch break, we welcome you to participate in an opt-in 20-minute class hosted by Georgia Verry of the Conscious Combat Club. 

 

If you'd like to connect to your body, regulate your nervous system and release some stress, we welcome you to spend 20-minutes of your 45-minute lunch break participating in a trauma-informed kickboxing class. No equipment or prior experience required. This session is designed to be practiced from your desk and is suitable for bodies of all-abilities. 

We rely on research, data and evidence to understand family and gender-based violence and what works best to prevent it.

This session will explore the different forms that this knowledge takes, as well as important limitations and gaps and how to fill them. How do we ensure the questions we ask and the data we capture reflects the safer and more diverse and equal future we want? 

Panelists will discuss how different forms of research, data and evidence are variously valued and used in primary prevention efforts. It will explore how to use research and evaluation to craft messages that inspire our audiences and design prevention programs that are more inclusive and effective. This session will also focus on how to frame evidence in a way that elevates an issue and speaks to the hearts and minds of target audiences to support positive and lasting change.

Moderated by: Stephanie Lusby
Panellists: Diana Piantedosi, Michele Robinson, Sawsan Alfayadh, & Wei Leng Kwok

This workshop will explore how to design and deliver messages to convince men and boys as part of progressing social change to prevent family and gender-based violence. Building on The Men’s Project’s key learnings and approaches, this workshop will look at how prevention practice and messaging can focus on transforming masculinities and gender norms, while addressing unhealthy dominant forms of masculinity. This workshop will also explore the latest Man Box research and highlight ways that primary prevention practitioners can engage with men and boys in their work.

Please note all workshops require pre-registration and are capped at 30 per workshop.

Facilitators: Alex Dentener & Drew Hanger

This workshop will explore how broader prevention programs can work with and for local communities to create and share prevention messages. We will unpack and brainstorm how to engage, consult and design with local communities in partnership, and work together meaningfully to shape messages that matter and that work.  

This workshop will focus on sharing and brainstorming approaches to working with and engaging local communities to create effective and convincing messaging. It is collaborative effort with members of the Victorian Women’s Health Services Network, drawing on their experiences through community programs.

Please note all workshops require pre-registration and are capped at 30 per workshop.

Facilitators: Avega Bishop, Kate Diamond-Keith, Katrina Baraquiel, Meghan Cooper & Natalie Opasinis

Everyone deserves to live in a world where they are respected, safe and celebrated, and able to live and love freely. 

Drawing on the Rainbow Health Australia Pride in Prevention Messaging Guide, this panel will explore how to develop messaging with and for LGBTIQ+ communities that target the drivers specific to these communities. It will also unpack how this is inextricably linked to prevention of violence against women and gender equality, through a focus on transforming rigid and binary ideas about sexuality and gender.

This session will draw on practitioner experience to unpack what works best, and what lessons can be applied to deliver strong and effective messages that address the shared drivers of family and gender-based violence for everyone.

Moderated by: Belinda O'Connor
Panellists: Eloise Layard, Jac Tomlins & Sheila Udeagu